Digital Marketing Manager
England, West Midlands, Coventry - £28,000 per annum

Posted: 21/11/17

Description:
Our client seeks a creative Digital Marketing Manager, excellent opportunity to join a company with already an excellent brand and image to work with.


The focus of the role is to provide a business solution for web sites social media and app content for company and brandings. Working closely with the marketing and Community functions the role will provide interesting and engaging on line content to help drive traffic, new data and ticket sales. In addition, provide support for digital advertising campaigns across all forms of social media with relevant reporting.

Key tasks will include;

"Work closely with Marketing team across Data, Insights and Events to ensure targets for attendance and data capture are met.
"Oversee the development of the 'one web solution' and work closely with the IT development team.
"Ensure the customer journey online is user friendly whilst focused on the business needs.
"Provide interesting and engaging online and social media content and measure effectiveness.
"Driving online traffic to both websites.
"Ensure digital media spend is measured and effective across all groups.
"Liaise closely and provide focus for Communications executives.
"Ensure the marketing function is kept up to date with the latest online and social media content.
"Work closely with performance departments and communications executives to provide high quality video content for a range of platforms.
"Review new technologies and ensure the company is at the forefront of developments in digital marketing
"Support Events manager on event days to provide interesting content to enhance their experience.
"Work in conjunction with Marketing Managers to propose best digital outputs within individual event marketing campaigns.

The successful candidate - Desired skills and qualifications

"Strong interpersonal skills
"Organisational skills
"Digital Marketing Experience
"Strong and up to date knowledge of the digital environment.
"Ability to perform within a busy environment
"Resilient
"Adaptable to change
"People management experience
"Proficient in setting up on line information, data & reporting
"Good attention to detail
"Outgoing and passionate
"Self-motivated - Ability to work on own initiative, can work independently or as part of a team
"Demonstrated ability to communicate, present and influence credibly and effectively at all levels
"Experience in delivering client-focused solutions based on customer needs
"Proven ability to manage multiple projects at a time while paying strict attention to detail
"Excellent listening, negotiation and presentation skills
"Excellent verbal and written communications skills
Hours of work

This is 35 hours per week. The flexibility to work outside normal office hours to cover event days, weekends and public holidays are requirement of this role.